Deep dive: Designing a fully autonomous experience


September 8, 2021 11:30 am - 12:00 pm

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Ryan Powell

Keynote: 

Waymo’s Director of UX Research & Design, Ryan Powell, will provide insight into how his team has crafted a fully autonomous service experience from scratch that members of the public are using every day in Metro Phoenix. He’ll address the unique challenges that come when there’s no human driver in the car and focus on how design can help overcome them and build trust in the technology.